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INTELLIGENCE · PRÉCISION · INFLUENCE

Understand to act.

Cible Afrique helps institutions, companies and decision-makers understand markets, public opinion and conversations. We turn data, information and emerging signals into decisions, strategies and influence actions.

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Studies & Polling · Strategic Intelligence · Communication · Influence · Digital

Intelligence in motion Monitoring · Analysis · Decision
Opinion
Reputation
Markets
Weak signals
FROM DATA TO INFLUENCE

Understand. Analyse. Act.

At Cible Afrique, sound decisions begin with a precise understanding of the environment.

01

Intelligence

Understand what is happening.

Markets, public opinion, digital conversations, stakeholders, trends, risks and opportunities.

Studies · Monitoring · Polling · Sector intelligence
02

Precision

Turn information into actionable knowledge.

We collect, cross-reference and analyse data to provide decision-makers with structured, actionable answers.

Analysis · Barometers · Surveys · Reporting
03

Influence

Turn knowledge into action.

Strategic communication, content, digital, influence, amplification and e-reputation management.

Communication · Influence · Digital · E-réputation
PUBLICATIONS

Our latest insights

Data and analysis to understand the dynamics transforming organisations, markets and public opinion.

The library is ready.

Publish your first Observatory, report, insight or Transformation issue from the administration.

PUBLIC OPINION & CONVERSATIONS

Digital Concerns Observatory

Each week, Cible Afrique analyses publicly available digital conversations to identify dominant concerns, emerging issues and opinion dynamics.

NEXT EDITION

The next edition will be published here.

The concerns ranking, topic of the week and PDF report will appear automatically as soon as they are published from the administration.

EXPERTISE

Complementary expertise to understand and act.

Cible Afrique combines research, intelligence, communication and production capabilities to provide integrated support.

01

Studies & Polling

Measure to make better decisions.

Quantitative and qualitative research, field surveys, opinion polling, barometers, sector and perception studies.

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02

Intelligence & Analysis

Turn information into decision advantage.

Strategic monitoring, sector analysis, stakeholder mapping, trends, risks and opportunities.

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03

Strategic Communication

Build strategies aligned with organisational challenges.

Positioning, institutional and corporate communication, sensitive communication and executive support.

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04

Influence & E-reputation

Understand and manage conversations.

Monitoring, digital reputation, amplification, narrative mapping, weak-signal detection and response systems.

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05

Digital & Transformation

Put digital at the service of performance.

Digital strategy, web platforms, business tools, digital transformation and digital systems.

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06

Audiovisual Production

Give messages the power of images.

Corporate films, interviews, reports, digital capsules, photography and video content.

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07

Creative & Content

Turn strategy into messages.

Visual identities, publications, magazines, infographics, editorial content and campaigns.

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08

Digital Printing

Produce media that match the message.

Institutional media, event communication, signage and printing.

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SOLUTIONS

Solutions tailored to your challenges

INSTITUTIONS

Understand citizens to make better decisions.

Measure expectations, analyse opinion, evaluate public-policy perception and strengthen communication between institutions and citizens.

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COMPANIES

Understand your market to strengthen your position.

Analyse consumer expectations, monitor reputation, understand the competitive environment and develop appropriate influence strategies.

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INVESTORS

Understand a market before committing resources.

Gain a structured understanding of African markets, their stakeholders, dynamics, risks and opportunities.

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Transformation
TRANSFORMATION

Understanding the transformations shaping Africa’s economy.

Transformation is Cible Afrique’s magazine dedicated to economic, industrial, technological and institutional transformation.

Transformation sur Facebook

Articles, excerpts, interviews and magazine highlights.

STUDIES & REPORTS

Knowledge at the service of decision-making.

Cible Afrique produces studies, polling, surveys, barometers and analyses to provide a clearer understanding of markets, behaviours, expectations and perceptions.

New studies will appear here when published.
INSIGHTS

Step back from the news.

Our consultants and contributors analyse trends, decisions and transformations that may affect businesses, institutions and African markets.

Upcoming insights will appear here.
PRESENCE

An African vision. An international ambition.

Cible Afrique combines local knowledge, regional intelligence and international standards. Explore the map to discover our current and planned presence.

Operational presenceDevelopment
Operational presence

Libreville · Gabon

Head office and operational hub of Cible Afrique.

EUROPE
SECTOR EXPERIENCE

Experience across strategic sectors

We support public and private organisations facing challenges in perception, communication, data, reputation and transformation.

Industry & MiningTransport & InfrastructureInstitutions & Public PolicyEnergyBanking & InsuranceTelecoms & DigitalMedia & Economy
CIBLE AFRIQUE

Need a clearer understanding of your market, public opinion or environment?

Tell us about your challenge. Cible Afrique builds responses grounded in data, analysis and strategy.

NEWSLETTER

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Observatory, studies, reports, insights and new Transformation issues in your inbox.